Sheffield Wednesday fans will receive a raft of benefits through a new loyalty programme developed by TeamCard.

TeamCard, the official loyalty and access partner of Sheffield Wednesday, provides a comprehensive reward scheme that offers fans the chance to shop online, on the high street and at the Owls Megastore, earning points that can be redeemed against the purchase of Sheffield Wednesday merchandise, hospitality or even season tickets.

The 2009/10 season tickets will be provided by TeamCard in a credit card style ticket which will be read by automated turnstiles at Hillsborough for the coming season.

SWFC Card features and benefits
• Quality club-branded card
• Easy, quick and secure access to the stadium
• Recognition and reward to fans for interaction with the club
• Loyalty scheme with retail partners online and locally
• Fans use their TeamCard points to lower the prices they pay for club merchandise and tickets.

The SWFC Card will also be available to fans that sign up to club memberships (more details to follow soon) and can be used to gain points with a number of renowned high street brands.

TeamCard's website also includes hundreds of well-known, big name retailers (including John Lewis, ebay, Play.com, Travelodge, and Interflora) to choose from, many offering fantastic points margins against all sales. You can earn up to ten points to the pound spend from TeamCard's partner retailers and, in many cases, partners will offer points without you having to spend a penny, simply by registering with them.

The online partners list has been selected carefully to reflect the needs and habits of the average shopper, covering a wide spectrum of business sectors - everything from groceries to holiday markets, clothing to cars, music, movies, household goods and more. See www.teamcard.co.uk for a full list of partners.

TeamCard online will also provide updated news on partner offers, points promotions and notices of competitions, exclusive to Sheffield Wednesday supporters.

The main benefit of the loyalty programme, though, is to offer fans the chance to lower the cost of supporting the Owls, by simply doing the things they do everyday. The SWFC Card will provide genuine rewards to Sheffield Wednesday fans for their continued support.

Sheffield Wednesday chairman, Lee Strafford, said: "We are delighted to announce this partnership with TeamCard which will provide a number of genuine benefits to our supporters. Coupled with new ticketing systems, to be introduced ahead of next season, our fans will have much more flexibility with regard to how they interact with Sheffield Wednesday.

"TeamCard will also provide our supporters with great value because the more they use the card, the less cash they will have to spend on products and services provided by the club."

"Using TeamCard will help put our supporters in control of the way the deal with the club and provide them with some tangible benefits for their loyalty."

For further details on the SWFC Card loyalty programme click here.