Following the announcement of season ticket prices for the 2009/10 season, we have prepared the following question and answers regarding next season's packages.

How do I renew my season ticket online?
If you are an existing season ticket holder and registered with our online ticketing website click here and follow the instructions. Please note that our ticketing systems will undergo a major overhaul ahead of next season - please bear with us.

The club has launched a lot of free ticket offers in the second half of the 2008/09 season. Will this continue at the same level next year?
No, this was done to halt the slide in attendances late in 2008 and in order to get more people into Hillsborough prior to launching next season's offers. As part of our commitment to community engagement and capturing future generations of Wednesday fans we will do promotions but at a lower level than in the past few months.

You say Brian Laws is getting a bigger budget, why can't you tell us what this is being raised to?
This would undermine our negotiating position with players and other clubs, what we can say is that we believe that the uplift will support a realistic platform to target a place in the play-offs next year.

How many season tickets are you budgeting for next year?
It is difficult to put an exact figure on this because of the different price brackets that we have but, to secure our targeted revenue, we are budgeting for take-up of approximately 16,000 season tickets for the 2009/10 campaign.

Could the club not do more to reward the loyalty of existing season ticket holders?
We really appreciate the loyalty of our season ticket holders and renewing fans will get the biggest discount available on what we believe is reasonably priced offerings. Unfortunately further returning of value in the absence of major investment coming into the club would just undermine the ability to increase our budget for investment where it matters most - on the pitch. Current season ticket holders who renew for next season will also be entitled to a free copy of the soon to be launched commemorative derby double DVD which will be priced at £19.99.

What will happen if season ticket sales greatly exceed 16,000?
Any revenues captured above the budget level will be re-invested in the club with the main focus of this being on the pitch.

If I want to get an under-8 season ticket but I am entitled to a concessionary ticket myself can I still secure an under-8 ticket for free?
No. Free under-8 tickets are available on a one for one basis in conjunction with an adult paying full price for their season ticket. Under-8 season ticket prices start at £50 for any additional season tickets or when purchased in conjunction with a concessionary ticket.

What are the various cut-off points for concessionary tickets?
For concessionary tickets, children must be within the given age bracket (U8, U11 or U18) on August 8, 2009. Senior citizens must have had their 60th birthday over-80s should have had their 80th birthday before August 8, 2009. Students must provide a valid NUS card when applying for a season ticket.

Why has the 'family enclosure' been relocated from the South Stand to other parts of the ground?
The relocation of our family offering was partially driven by feedback from fans regarding access problems to the 'Grandstand' area for small children and elderly fans due to the extensive stairways. Moving the family offering to the North Stand and Kop has allowed us to provide better value for money for families whilst creating a premium environment in the South Stand. Children's tickets will still be available in the South Stand but they are cheaper in the other home areas of the ground. This also allows our young people to participate in the 'flag surfing' and feel the added atmosphere of these areas of the ground, while being in a safe environment.

What are the added benefits if I buy a season ticket in the South Stand with the development of the 'premium environment'?
Next season we are looking to improve catering offerings with a greater variety of products on the South Stand as well as installing new televisions carrying Sky TV on the concourses pre and post match, this along with greater opening times will create a virtual 'SWFC pub environment' within the South Stand.

Will I need photo ID for my season ticket as I did in previous seasons?
Photo ID on season tickets no longer required but proof of age and concession is needed to apply for a season ticket if you are applying for a concessionary ticket. You may also be asked to prove this at the turnstile should there be any doubt on age.

One talking point in recent seasons has been that people have been smoking in certain parts of the ground, has anything been done about this?
Despite certain regulations regarding smoking it is almost impossible to prevent people smoking within such a big stadium. We have therefore designated the open air areas behind the Kop and North Stand as smoking areas.
The South Stand will remain completely 'smoke free' as there are no open areas to designate as smoking areas. This gives all home supporters a choice; if they want to smoke they can sit on the Kop or North Stand. The areas in which spectators can smoke will be located behind the stands in the open air with NO view of the pitch and conform with guidelines for designated smoking areas resulting in zero or minimal interference for non-smokers at Hillsborough.

Will I be given a season ticket booklet when I purchase my season ticket?
We are currently reviewing our ticketing systems as well as the feasibility and cost of investing in print for home tickets and barcode recognition at the turnstile. This should improve the overall customer experience from purchase through to the game. If we find the right solution and partner soon, then we will be looking to issue 'credit card' type tickets in replacement of the booklet. We will therefore be issuing a receipt for renewal and as soon as the decision is made, facilitating the issue of the new or old type season tickets to you the supporters. Details of progress on this will be made via the new section of the website.

Is it still possible to buy cup season tickets and away season tickets for Sheffield Wednesday games?
Yes, cup season ticket application forms are available on request at the Owls Megastore and current away season ticket holders will be mailed details on renewals once the fixture list has been confirmed.

Can I renew my Grandstand/Family Stand Ticket online?
Unfortunately due to the limitations of the system, the online function will only allow renewals at South Stand prices. Therefore all applications can be done by sending your application form to the Ticket office or calling in person. The prices for renewal are

Adult £366
U11 £113
U18 £133
U21 £227
Senior £227

Should any extra season ticket be purchased these would be at the new South Stand prices.

Can I claim the Grandstand/Family Season ticket price in the North Stand?
We have agreed that current Family enclosure season ticket holders can move to the North Stand and renew at last Years Grandstand renewal prices if purchasing before 30^th May deadline. The prices for renewal are

Adult £366
U11 £113
U18 £133
U21 £227
Senior £227

Should any extra season ticket be purchased these would be at the new North Stand prices.

Do the free under-8 tickets need to be a relation?
No. We recognise that the under-8 may come with friends or other relatives. As long as proof of DOB can be provided and the applicant is over 18 then we are happy to issue these.

Where is the Family Enclosure to be located in the North Stand?
The segregated family enclosure is planned from the entries from the lower concourse of the North stand to approx ¾ of the way across starting from the Kop end. The last ¼ which meets the North West corner will be reserved for general sale.

If I am student and sit with my family in the North Stand can I keep my seat?
Yes the student prices advertised for the Kop apply to current season ticket holders should they wish to renew with family, however the purchase of this ticket must be made with a full paying Adult or Senior season ticket.

Why are there no student season tickets in the South Stand?
The South stand will be the premium area and the pricing reflects this, therefore we have no free under-8s in this area or student prices. Through planned developments we are promoting the Kop and the North stand for these concession priced tickets.

How do I apply for an Owls MasterCard so that I can qualify for interest free re-payments over six months?
Applications for the Owls MasterCard received with a postal season ticket application pack should be sent direct to MasterCard rather than to the club.

Many supporters have signed up to the Owls MasterCard to pay for their 2009/10 season ticket but some applications for the credit card have been sent to the Sheffield Wednesday ticket office. The club is forwarding these in bulk to MasterCard and supporters who have sent their applications to the club are being contacted accordingly.

Accompanying season ticket applications are being kept on file and supporters should telephone the ticket office once their Owls MasterCard has been received to finalise the season ticket application.

Application forms can be completed in the Owls Megastore for immediate activation but supporters should note that these specific forms are only available in store (do not take your postal application form to the Megastore to be processed). Immediate authorisation allows this to be charged to the account and processed on the day.

For those who have completed postal applications for an Owls MasterCard, these should be sent to:

Owls MasterCard
Sygma Bank UK
Chadwick House
Blenheim Court
Solihull
B91 2AA

Season ticket purchases are free of interest for six months with an Owls MasterCard. For more information or to apply online please click here.