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Sponsorship and advertising


Sheffield Wednesday offers a wide range of sponsorship and advertising packages that will benefit your organisation.

With an average attendance of over 27,000 each matchday our tailored packages offer businesses access to the local, regional and national markets through a number of different channels as well as achieve your business objectives.

A number of different advertising options are available at Hillsborough including the following:

LED Advertising

Installed at the beginning of the 2017/18 season our LED Perimeter Advertising covers three full sides of the pitch all offering great TV exposure.

We have packages available for the season or on a match-by-match basis.

Seasonal prices start from £3,600 + VAT giving 30 seconds of exposure for every league home game up to £12,000 +VAT for 2 minutes each matchday.

Matchday prices start from £555 per match for 30 seconds exposure.

Full colour animated adverts give advertisers a different and unique way to get their required message across to thousands of fans within the stadium as well as a huge TV audience.

Big Screen Advertising

Our giant screen located between the South and West Stands offers companies a fantastic method of promoting their company to on average 27,000 supporters each matchday.

From Static images to fully animated graphics, you are sure to grab the attention of Wednesdayites throughout the game.

Seasonal Prices start from £3,000 + VAT per season offering advertisers two 15-second slots for every league game.

Matchday prices start from £500 + VAT again offering two 15-second slots on a matchday.

Programme Advertising

The award winning ‘Wednesday’ programme has an average readership of over 10,000 people each matchday. During our 150th anniversary year, a commemorative front cover depicting iconic images from the last 150 years means they are sure to be collectors’ items.

A full-page colour advert for the season is just £4,000 + VAT while a single game full-page programme advert is £600 + VAT

Website Advertising is one of the busiest websites in the Football League with over 250,000 unique visitors each month.
A range of advertising opportunities are available to companies starting from £250 + VAT for a one week Middle Page Unit (MPU) advert.

Contact Us

A raft of advertising opportunities are available to companies and we are sure to find a package that will suit your requirements, to find more or to discuss what we can offer your company please contact our commercial department on 03700 201867 (option 3) or email

We look forward to welcoming your company to Hillsborough.