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Singha the Blues!

19 September 2013


Sheffield Wednesday are pleased to announce Singha Beer as the club’s new official international beer partner.


Singha is the oldest and most revered beer in Thailand and boasts partnerships with a raft of top European clubs, including Manchester United and Chelsea from the Premier League.


Founded in 1933, Singha has since become established as one of the finest lagers in the world and enjoys a global presence in over 50 countries.


The Owls’ commercial director Andy Daykin said: “We are delighted to confirm Singha as our official beer partner.


“Singha beer is widely recognised as a worldwide market leader and Sheffield Wednesday are proud to be associated with such a prestigious brand.”


Singha beer will be available on the concourses at Hillsborough for all of the Owls’ first team games this season.


Both SWFC and Singha Beer would like to thank SPORTFIVE, the UK’s leading football rights marketing company, part of the global Lagardere Unlimited sports and entertainment group, for their involvement in the brokering of the deal.


CLICK HERE for more information on Singha beer.

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