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Club News

Owls awarded Family Excellence

17 May 2022

The Owls are proud to be one of 65 EFL clubs who have achieved Family Excellence status for the 2021/22 season.

The record-breaking number recognises continuous improvement and best practice in family engagement around the country and rewards clubs in their efforts to attract and retain young fans of the future.

Now in its 14th year, the Family Excellence Scheme is an ongoing consultation programme that aims to drive continuous improvement and best practice in family engagement.

The scheme sees each club receive two ‘mystery family’ visits throughout the season, with their feedback and reports determining whether each respective club achieve Family Excellence status.

The Owls passed with flying colours on both occasions to receive the award.

EFL Chief Executive Trevor Birch said: “I would like to congratulate the record number of clubs that have achieved Family Excellence status this season. Ensuring a memorable matchday experience is vital to attract the next generation of young fans, so it’s great to see so many clubs excelling in this area.

“Fans returning to EFL clubs in their millions this season has been fantastic to see and club staff should be commended for going the extra mile to make the matchdays engaging for families attending live games.”


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