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Coaching staff

Carlos Carvalhal
Head coach

Carlos Carvalhal brings a wealth of experience to S6 having led 14 teams in three countries; primarily in his homeland of Portugal, whilst also plying his trade in Greece and Turkey.

Previously, the central defender played for Braga, earning international recognition at Under-21 level with Portugal.

The 49-year-old moved into management in 1998 with Portuguese outfit Espinho before switching across the country to firstly Freamunde and then Aves.

Next up was Leixoes and Carvalhal promtply became the first coach in Portugal to steer a third tier team into the UEFA Cup.

Leixoes then comfortably lifted the title the following campaign to earn instant promotion to Segunda Liga.

A second successive elevation followed with Vitoria Setubal, whom he guided into the Primeira Liga at the first time of asking.

Carvalhal then moved across Portugal for a 12-month stint with Belenenses before taking on the high profile head coach position at Braga.

The move to Braga was brief and he switched to fellow top-flight side Beira-Mar. Fresh investment into Beira-Mar saw Carvalhal return to Vitoria, where he promptly enjoyed his most productive year as a coach.

Vitoria finished sixth in the Primeira Liga and qualified for the UEFA Cup on the back of one of the best defensive records throughout Europe. Vitoria also lifted the Portuguese League Cup, beating Sporting Lisbon in the final.

Carvalhal then headed to Greek side Asteras Tripolis for a spell that preceded a move back to the Portuguese top flight with Maritimo.

Next came the opportunity to coach European giants Sporting Lisbon on an interim basis, which served as a platform to coach Turkish big hitters Besiktas.

Carvalhal remained in Turkey leading Istanbul Basaksehir before taking up a technical director position at Al Ahli in the United Arab Emirates.

Joao Mario Oliveira
SWFC coach

After coaching in Portugal’s National League (Third Division and Second Division B), Oliveira was the Technical Coordinator and coach of Moreirense’s youth development academy.

Oliveira was Carlos Carvalhal’s assistant coach with Vitoria Setubal (Portugal), Astreras Tripoli (Greece), Sporting CP (Portugal), Besiktas (Turkey) and Istanbul BB (Turkey).

He was also at Al Ahly FC Dubai where he coached the Under-19 youth team.

Bruno Lage
SWFC coach

With a degree in Physical Education, Health Sciences and Sports, Football specialty; Lage started his coaching career as a youth coach for Vitoria Setubsl in 1997/98.

His career took him to coach teams in the First Division District as well as three teams in the Third Division and Second Division B in Portugal’s National League.

While in those functions, Lage also acted as the Technical Coordinator and coach of the Quinito Soccer School in Setubal.

Lage joined Benfica’s youth academy (U15, 17, 19) in 2004/05 until 2012 and became the department’s assistant coordinator in 2010.

As Benfica’s youth coach, Lage won the Portugal U15 and U17 National Championship in 2008/09 and 2010/11 respectively. For those achievements, Lage was named Benfica’s coach of the year twice.

In 2012 Lage joined Al-Ahly as U19s head coach, becoming the reserve team coach the following season.

Jhony Conceicao
SWFC coach


With a degree in Physical Education and Sports, Football Specialty; Conceicao started his coaching career as an assistant coach in the Portugal National League (Third Division in 2002/03).

His career took him to coach teams in the First Division District as well as in the Third Division in Portugal's National League.

He did game analises with Owls head coach Carlos Carvalhal in Besiktas (2011/12).

In 2013, Conceicao joined Al-Ahly as the assistant technical coordinator and analyst of the club where he remained until 2015.

In 2015 he completed his UEFA PRO coaching course.

Lee Bullen
SWFC coach

After playing over 130 games for Wednesday between 2004 and 2008, Lee returned to S6 as Development Squad Head Coach in 2011. 

Upon Stuart Gray stepping up into the Hillsborough hotseat in December 2013, Lee was elevated to first team duty.

He began his playing career at Dunfermline before journeying overseas in 1993, where the Scot played for numerous sides in Australia, China and Greece. He later returned to Dunfermline in 2000.

The defender joined the Owls in 2004 and earned legendary status as he captained his side to League 1 play-off final success in 2005 against Hartlepool before famously featuring in all 11 positions for the club.

He left Wednesday in 2008 and joined Falkirk, where he was soon elevated to assistant manager.

Following a three-year stint with the Bairns, Lee headed back south to take up his current role at Middlewood Road.

Andy Rhodes
Head of goalkeeping

The Owls recruited former Preston North End Goalkeeping Coach Andy Rhodes in January 2010 adding to their senior backroom staff.

Rhodes brings a wealth of experience to the club, with a League Cup final appearance at Wembley under the belt and over 400 senior appearances in a playing career spanning 15 years.

Rhodes has enjoyed the role of Goalkeeping Coach at Oldham Athletic and Ipswich Town as well as Preston.